Comic Con India and The Esports Club recently launched their first edition of ‘The Arena’, India’s largest gaming experience property. The Arena offers gaming brands a platform to showcase their latest technology and connect directly with gamers and pop culture enthusiasts.
In its maiden edition in Bangalore, LG Ultragear presents The Arena powered by Windows 11 and AMD Ryzen witnessed participation from over 10 brands and publishers such as LG Ultragear, AMD Ryzen, Microsoft Windows 11, and Amazon, to name a few. Attendees were able to experience the latest AAA gaming titles running on the best pc gaming hardware powered by Windows 11 and got to participate in daily community tournaments. The Arena was one of the most popular zones at Comic Con with more than 45,000 attendees. The Esports Club and Comic Con have become well-known names in the gaming and pop culture industry in India over the years.
Vamsi Krishna, Founder of The Esports Club said, “Comic Con India has consistently attracted impressive participation from gamers and pop culture enthusiasts. India is the fastest-growing market for gaming in Asia and we want to be the center of it. Our priority has always been to support the Indian gaming community. At the Arena, brands and gamers can engage and experience cutting-edge technology and games. We were ecstatic to see how Bangalore’s inaugural edition of The Arena was received. We are currently preparing for the Delhi edition, where we anticipate an even larger turnout.”
With 80,000 square feet of designated gaming space, The Arena at Bengaluru Comic Con provided access to games, and brands with a wide range of activities and curated experiences.
There were multiple booths displaying dozens of today’s most popular games running on the latest gaming laptops powered by AMD Ryzen and Windows 11. They had features meant to enhance the gaming experience like Auto HDR, to help enable a wide spectrum of colors and Windows Game Bar to provide increased functionality at your fingertips with the press of a button. Daily tournaments were organised for titles like Mortal Kombat 11, Brawlhalla, and FIFA 23 with a total prize pool of INR 1.5 Lakhs. Gamers also had the opportunity to engage in a ‘Meet & Greet’ session with India’s top gaming content creators. One of The Arena’s main draws was an exclusive playtest of the highly anticipated upcoming Indo futuristic battle-royale game Indus. from Pune-based studio Supergaming,
Jatin Varma, Founder of Comic Con India said, “This is the first Comic Con post-pandemic, and we wanted all of our exhibitors, partners, and attendees to have a fantastic show and a memorable experience. We are thrilled with the launch of The Arena in partnership with The Esports Club. As we celebrate our 10th year of Comic Con India, the addition of The Arena will help drive more value to partners and brands by offering unparalleled reach and engagement with audiences around the country.”
The Arena by Comic Con India & The Esports Club now heads to Delhi and will take place from 9th-11th Dec at NSIC Exhibition Grounds, Okhla. In addition to a peek into the latest and greatest in gaming, attendees can expect exclusive offers from partners available on the ground and online, product walkthroughs, game demos and exclusive esports tournaments.
